Online Video Stories Of The Week
Over at Online Video Watch, Corey Kronengold comments on Brightroll’s announcement that they have been profitable for the past 12 months. Corey is not entirely trusting but he acknowledges the positive message this sends to the industry.
At comScore, December’s video viewing figures showed a new entry in the top ten video content properties as how-to syndication platform, 5min.com, hit 30 million US uniques for the month.
Fierce Online Video’s Jim O’Neill satisfied continued demand for iPad stories with a piece on Hulu’s rush to become iPad-friendly in time for the tablet’s launch or soon thereafter. There’s no doubt this story will run and run and the implications for the future of online video have yet to be fully determined.
At ReelSEO, Mark Robertson was delighted to report on the efforts of many of the online video platforms to support SEO as part of their offering. YouTube has been the de facto search engine for video until now, so it’s great to see these platforms supporting the indexing of video across all search engines.
Finally, today, no review of online video this week would be complete without mentioning the Superbowl. In what was a fairly lackluster year, the stand out commercial for me was this one for Snickers featuring Betty White (now with added Abe Vigoda). Geriatric genius!

